How to get the media’s attention for another environmental summit

by | Jun 30, 2011


As governments struggle to agree what to use next year’s Rio+20 meeting for, it is encouraging to see that Secretary General Sha Zukang has this pithy quote at the ready for the world’s disinterested news desks.

“The environment is getting worse day by day. The resources are depleting very quickly day by day and the population is increasing day by day.” (Source)

Promising. Very promising.

h/t Natalya Sverjensky.

Author

  • Casper ter Kuile is the co-founder of Sacred Design Lab, a research and design consultancy working to create a culture of belonging and becoming, and is a Ministry Innovation Fellow at Harvard Divinity School. He’s the author of The Power of Ritual (HarperCollins, 2020), which demonstrates how everyday habits can become soulful practices that create meaning, connection and joy. Casper co-hosts the podcast Harry Potter and the Sacred Text and previously co-founded activist training organisation Campaign Bootcamp and the UK Youth Climate Coalition.

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